Slower Growth Of H&M Than Expected Zara

After the 2015 annual earnings season, it will be the 2016 quarter of the fiscal year.

Zara, the fast fashion giant, released its first quarter of fiscal year 2016 in, after consolidating its status in fiscal 2015.

Despite the first quarter of fiscal year 2016

Recorded an increase, but far less than Zara.

In the first quarter of February 2016, sales increased by 10%, excluding the influence of exchange rate and special factors on 29 days of leap month, 2% of the group's February sales data were entered.

However, from December 2015 to 2016, the total sales volume of the first quarter of fiscal year 2016 in February increased by 8% to 50 billion 624 million kronor, an increase of 8% over the same period of last fiscal year, but 8.5% after tax increased to 43 billion 691 million krona.

Nevertheless, it is still inferior to the 44 billion 80 million Swedish Swedish kronor.

Simultaneous contrast

In the leap day and the floating rate of exchange rate still has an increase of over 12%, H&M is far less than one.

In the first quarter of February 2016, the group's

For 3970, compared to the same period in 2015, 3551 stores added 419.

Affected by this news, H&M reported 293 Swedish kronor on Monday, rising 1.2% throughout the day.