GXG Hit The Clothing Business Card To Suning.Com
GXG is strong in suning.com.
Clothes & Accessories
Department stores continue to exert their strength.
Internationally renowned menswear brand GXG has officially entered suning.com in recent years, GXG and its brand gxgjeans launched branding day activities in from November 21st to 24th, giving consumers the most cost-effective consumer experience.
With the popularity of all kinds of products, there are also wars between big business providers.
Recently, reporters learned that Su Ning, who put forward the slogan of "Ping Jing campaign" in double eleven, did not let this slogan fade with the end of the double eleven. Instead, it added up the horsepower and vowed to "fight for another three years".
Not only did it take the lead in the price war, but also strive for the "grain and grass" competition. On the one hand, we should strengthen the deep cooperation with the core businesses. On the one hand, we should actively invite investment and introduce more famous brands.
GXG enters suning.com to launch branding day activities
After GXG officially entered suning.com in from November 21st to 24th, Suning United GXG and its brand gxgjeans launched the brand day activities.
The brand day activities are fully attractive in price and give consumers the most cost-effective consumption experience.
As an international brand, GXG's men's clothing is always loved by men because of its simple but not single fashion sense.
This year's double eleven, GXG's men's wear brand sales exceeded 255 million yuan, is located in the eleven eleven men's clothing sales forefront, become a hot spot of media attention, and further consolidate its position in the men's wear market.
GXG price advantage obviously push the biggest promotion in the year.
Reporters in suning.com saw that the price of 10 yuan without threshold coupons and the price of 89 yuan from the whole market was really attractive, and the daily discount rate of commodity discount was even bigger than that of double eleven.
In addition, the full 450 reduction of 50 yuan, the full 650 reduction of 100 yuan, the full 1100 reduction of 200 yuan full reduction, can be called the GXG's biggest sales promotion this year.
Reporters will suning.com GXG and its flag.
brand
Comparing the price of gxgjeans with Jingdong, it is found that most of the goods are lower than Jingdong and some of them are flat with Jingdong price.
Because suning.com set 10 yuan no threshold ticket and full reduction, the shopping cart price can be reduced by 200 yuan, and the actual price is lower.
In addition, in contrast, reporters found that some of the new products on suning.com were not shown by Jingdong.
According to the head of suning.com clothing department, GXG attaches great importance to the brand day, offering exclusive single products and source of goods, giving consumers the best consumption experience.
Fashion department stores continue to work hard, Suning and new products go all out.
The brand day event is to formally welcome GXG to suning.com.
Suning.com apparel department stores responsible person said that although suning.com apparel department store was established for less than a year, but has been committed to create a contract spirit, healthy and just platform for the electricity supplier market, efforts to withdraw shops basically will not happen.
In addition, for the business of drainage, promotion and publicity has been the focus of suning.com's work, from the business to create brand day is evident.
As a new category of suning.com, the Department of clothing and accessories launched its full swing in 2015.
Through sponsoring China's good voice, the fourth season student clothing opened up a well-known reputation, and actively inviting business, attracting brands such as Han dresses, Bosideng, Saturday, Zhou Dafu and other brands, and the double eleven sales day also sold 5 million 90 thousand yuan worth of 2.03 carat flour drill, and refreshed the sales record of single products.
This cooperation with GXG highlights the trust and recognition of suning.com apparel department stores, and Suning will increase investment in brand businesses.
The head of suning.com clothing department said that a new round of investment promotion is under way, and the "Ping Jing campaign" alliance will continue to expand.
clothing
The market share of suning.com will continue to improve.
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