How To Improve Store Performance And Skills To Make You Say Goodbye To Low Performance?

A good shop, even if there are good goods and services, but no one knows, it is very difficult to earn money, if you do not have enough funds to advertise, then you can use the network free resources for publicity.

Store business is a business that gets together. Consumers will choose products that satisfy their needs within a limited range through the way of three goods, so as long as they do a little better than the shops next door, they will significantly improve their performance.

Usually, consumers choose to purchase information from limited information and directly looking at it.

The competition between shops comes from the limited competition business of the next store.

The next door is the walking distance within 500 meters.

According to this principle, if your shop is a little worse than the next store, it will be impossible even if you do well and business is thriving.

Experienced shopkeepers know that excellent shop salesmen can easily increase business performance by more than 20%.

We know that good store design and decoration, marketable commodity lines, and all kinds of promotional activities, knowledge can attract consumers into the store browsing effect, but whether buying depends to a large extent on the salesperson's sales skills, excellent salespeople are salesmen, can make customers willing to pay.

On the one hand, a good salesperson is the result of learning and training. On the other hand, there are also talented factors. The most important thing is the experience of field sales of specific industries.

Almost all store businesses have a specific sales cycle, with a clear off-season peak season.

Under normal circumstances, the peak season accounts for more than 70% of the total turnover is normal.

Therefore, shops must be done.

Sell them hot.

If you run a fur store, if the business performance is not completed by 10 every year from 60% to December, business will generally be very weak for the whole year; selling sunglasses will not be a good business from 4 to May, and business will be visible in a year.

The peak season is the most critical period of store business.

20% of business performance means more than a few thousand yuan per month or even tens of thousands of dollars per month.

There is a "80/20" rule in business.

That is to say, shops

80% comes from 20% of goods.

This is also the key to doing things.

Careful analysis of store merchandise.

Information shows that there are several products selling well in the specific period, almost every day, the top of the list of shop sales.

If it is out of stock, some customers also book in advance.

These best-selling products are the "on the house" goods of the shop.

If we manage these stores, we can maintain the basic turnover and profits of the shops, and the business of the shops can be carried out smoothly.

Shops will soon be in trouble if they do not have the goods at a specific stage. Shops are all good, that is, they do not sell goods. They can hardly find out the direct reasons for the decline in business.

If this happens, most of the shops are not in the shop.

In practice, it is very simple. If there are not a few of the top sellers in the sales charts for a period of time, we must pay attention to finding new products.

Bear in mind that there must be commodities and supply of goods.