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Clothes Open Shop, Purchase Five, The Intimate Method Helps You Easily Tide Over Difficulties.

2014/10/17 18:06:00 12

Clothes ShopStockDifficulty

1. "know you"

"Know your own" means knowing yourself.

Sales status

And possible changes: we need to know the stock of our existing commodity (or source of goods) and the situation of foreign contracts, and we need to know our manpower, material resources, financial resources and the environment.

For example, there is a private shop owner who runs a fishing tackle. He used to run a clothing business. A few years ago, he learned that the number of amateur anglers was increasing. The market demanded a lot of fishing gear. There was no fishing tackle department in the whole town. At that time, the clothing business was also impacted by several well funded and better foundation businesses. The boss looked at the opportunity according to his own strength and changed his business to fishing tackle business. So far, the shop is still a large scale and better efficiency enterprise.

2. "know the other"

"Know the other" is to know the business activities of the peers, including sales, inventory and business characteristics, strategies and methods.

In this way, we can surprise and win by surprise.

It is known that "know what is known and never fight."

3. "know goods"

"Know goods".

Commodity knowledge

Be familiar with commodity performance, quality, specification, color and price, and know the production and source of goods.

This way we can have a good idea of the product.

4. "intimate"

"Knowing" refers to knowing the psychological motives of consumers, including intelligence, feelings and preferences. We should know the number, type and structure of consumers in the supply area, including the number of occupations, educational level and income level of various occupations.

For example, a self-employed person who manages a clothing business near a university door is mainly a college student. He should take into account the cultural quality, appreciation level and economic ability of college students.

Consumption characteristics

Therefore, the purchased garments should be inexpensive and of a general quality, but the style is novel, unique and lively.

5. "know time"

"Knowing time" means knowing the political and economic situation and seasonal climate change.

And analyze the impact of these "days" on the market.

The instability of the political situation brings the instability of the economic situation, which directly affects the economic situation.

For example, on the issue of Hongkong, governor Peng Dingkang of Hongkong issued a speech in violation of the spirit of the Sino British Joint Declaration and memorandum of understanding.

The Chinese government insists on its principles and positions and resolutely implements the draft Basic Law of the Hongkong Special Administrative Region.

Because China and Britain have a tit for tat on this issue, they have a certain impact on the economy of both sides.

This is a clear example of the fact that the Hongkong stock market has been slump.


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