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Japanese Clothing And Cosmetics Were Cold On Account Of The Diaoyu Islands Incident

2012/9/25 9:16:00 62

Japanese ClothingBrand ClothingOnline Shopping Channels

Japan's illegal purchase of the Diaoyu Islands aroused the anger and discontent of the Chinese people, and the people who boycotted Japanese goods became more and more popular.

Japanese businesses such as automobiles, home appliances and other retail businesses are gloomy.

Japan

clothing

And cosmetics were not spared.


During the visit, the reporter saw several Japanese cosmetics counters and Japanese department.

Brand clothing

Shops are all in the cold.

Many large cosmetics marketing centers on the Internet have quietly removed Japanese brands.

In jumei.com, Mickey net and other online cosmetics mall, Kose, Shiseido, AUPRES, Jia Nabao and other past sales of high popularity Japanese brand cosmetics have been removed, even the brand logo is hard to trace.

Even ZA's brand products, which are jointly owned by Shanghai Zhuo Zhongxin CITIC Cosmetics Co., Ltd. and Japan Shiseido, are also affected.

Businessmen said that the time for Japanese cosmetics to be put on shelves has not yet been determined.



Some online stores, such as Amazon and shop No. 1, which have no major cosmetics, have not removed Japanese brand cosmetics, but the recent sales volume of these commodities is almost zero.


Kose snow essence is the star product of Japanese cosmetics in the domestic market, and its sales volume has always been considerable in Taobao shop.

The reporter interviewed several shop staff who ranked the top of the sales volume.

The customer service staff said that although the daytime tension in these days had a certain impact on the sales of the product, the actual impact was not very serious.

The reporter then compared the sales of Kose 200 ml of snow essence in one of the shops, and found that the daily turnover fell from about 16 bottles to about 11 bottles before half a month ago.

The volume of other products in Shiseido shops and Kose series also declined.



Although the store business is bleak, the Japanese brand cosmetics and clothing have a fixed consumption population in the country, these two kinds of goods are in the market.

Online shopping channel

There was no significant reduction in sales volume.

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