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Leaders Of Xi'An Baqiao Symposium

2012/5/10 15:43:00 22

Yi KangShoesCasual Shoes

At the forum, the chief representative, Limited by Share Ltd, welcomed the arrival of president Liu and his brief introduction to the company.

It is one of the largest footwear companies in China.

The group was founded in 1992 and has 6 subsidiaries. It mainly designs, produces and sells high-grade leather shoes business, including sports shoes, shoes, real estate and other industries.

The group now has an area of more than 100 mu of modern Oracle Industrial Park, and the leading leather shoe product R & D design center, marketing center and production center in China.

The Group employs more than 15000 employees, adopts high-tech production equipment, strictly implements the ISO9001 international quality management system and ISO14001 environmental management system, and has passed the ISO9001:2000 quality system certification, ensuring excellent production efficiency and excellent product quality.

Under the management strategy of equal development of men's and women's shoes, the group attached importance to product research and development and independent innovation, paid high salaries to famous designers nationwide, set up a leading fashion trend design team, and optimized the integration of product structure, forming a series of classic leather products, such as classic, glamour, city and leisure, and fashionable, elegant, simple and sensible ladies leather shoes.

In 2001, the group began to fully implement the sales mode of franchised franchised sales. There were 36 sales branches and more than 3000 stores in the whole country, and a brand marketing team with excellent quality was established to carry out differentiated brand communication and refined product marketing.

After years of consumption, Yi Er Kang leather shoes have become the favorite of many families and consumers.

He said, "the market is running out, business is done, and enterprises can not be committed to honor fever. We should focus on and persist". He also said, "enterprises and government are closely linked, and the development of the company is just because the government has provided a good environment."

After listening to the general introduction, President Liu highly praised the spirit of seeking truth and pragmatism and gave full recognition to the idea of "gathering" people and running enterprises.

President Liu also said that the relationship between enterprises and the government is mutually reinforcing, and that the company has a high degree of awareness in Xi'an, and hopes to continue to strengthen communication and exchanges so as to achieve common development.


It is understood that the Xi'an region has been following the company's development step by step for many years, and its market share has been constantly improving. Now it has become a leader in the footwear industry in Xi'an.

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