38 Shoe Sales Promotion, Consumers Need To Be Alert To Advertising Traps.

Yesterday, female employees in the Southern District of Ji'nan coach station were performing aerobics. On the eve of the "38" international working women's day, the "Ji'nan 38" fun sports meeting, which featured the theme of "passion flying and wonderful 2012", was held in the Southern District of the long distance bus terminus. The female employees of the station showed their "half sky" style through participating in Aerobics performance, "riding caterpillars" and "stars in the moon".

Reporters today learned that with the "38" women's Day approaching, Ji'nan businessmen have launched various. Ladies discount Activities to promote the "pink" economic warming. In this regard, the industry has warned that discount activities are not all "pie", consumers should take a rational view of holiday promotion, guard against sales pitfalls.

Reporters found in a shopping mall in Quancheng Square, some of the merchandise discount discounts. A lady Underwear counter The salesperson said that the brand was not discounted all year round, only during the women's day, it offered preferential activities, most of which ranged from 3 to 40 percent off. A consumer at the scene, Ms. Feng told reporters: "usually this brand is not discounted, now buy a sense of some benefits."

Overwhelmed Sales promotion Is it really bringing benefits to consumers? Reporters have learned that some consumers are not satisfied with preferential activities. Zhang Qingcai, a citizen who bought a pair of shoes at a discount, said: "although there is a discount, the price is almost the same as usual, and the coupons can only buy similar products." A shopping mall ladies' shoes counter on Quancheng road launched "all the products were returned to 100 yuan to 20 coupons" activities. The salesperson said that all products were sold at 20 percent off in normal times, but in order to cater for the promotion of shopping malls, they returned to the form of coupons.

In view of the increasingly fierce business holiday promotion campaign, the relevant industry reminds businessmen to seize customers' holiday consumption psychology and promote all kinds of promotion methods, but not all promotional activities are "pie". There are many ways to promote sales, such as discounts and coupons, and consumers should be sensible when facing these promotions.