Bbg Children'S Shoes Only Listen To The Concept Of Customer Service To Make The Brand Premium.

Recently, there are a number of high-tech children's shoes with shock absorbers designed and developed for children's feet. They are designed by the international children's shoe brand BBG for children's foot bone development, which can balance the external impact on the feet, and is very popular.

In this regard, Consumer Behavior Research Professor Cong Li analyzed, he pointed out that the current children's shoes have changed from simple face engineering to functional change, and the protection of their children's health and comprehensive psychology has prompted people to have multiple expectations for a pair of children's shoes. Simple and practical is not the first meaning. The holding of various functions is attracting more and more people's attention. This also causes businesses to dare to neglect, constantly send out offers and opinions to customers, and tailor their functions to customers according to their requirements, so as to make their products the darling of the market.

With the continuous development of children's shoes production technology and the continuous entry and competition of foreign brands, the children's shoes market has seen serious two levels of differentiation. For example, BBG's children's shoes of international brands such as these have been accumulated over a period of more than ten years, and they have taken the major technology assets such as capital, resources, logistics and management to occupy the mainland market.

It makes the domestic brands and miscellaneous brands of the original single force thin, and their children's shoes begin to appear all over the sale, and as the competition becomes more and more fierce, it is possible to be eliminated.

Professor Cong said that the data provided by the children's shoes exhibition in 2007 showed that although the output of children's shoes was also accompanied by a huge volume of baby boom, the survival of domestic brands in Asia, especially China, was facing a greater crisis of internal and external troubles. At least 15 domestic brands would face the danger of disappearing every year.

The market of children's shoes is larger than that of sales, and the usability of children's shoes is poor. It has become the bottleneck of children's shoes development in recent years, so the functional technology of children's shoes will undoubtedly become the core competitiveness of products.

And the application of hi-tech to children's shoes has been developing in scale, and new products have been launched.

Bbg specializes in children's shoes research centers in Italy. Its core business is user centered, and develops functional development plans through user research and usability testing of children's shoes. User research is the interaction between psychological experts and children's shoe manufacturers through questionnaires such as Internet, purchase and return.

That is to say, children's shoes made by the way of consumer psychology and research are more competitive.

"Users can independently choose the color, shape design, functional needs and so on. We will make users interested in the physical objects, and finally present them with high quality children's shoes as answers, in order to help their children get the most suitable children's shoes."

The responsible person of BBG expressed their original intention.

Before facing the dazzling children's shoes, listening to salesmen's multifarious functions, many users may still not buy their favorite children's shoes.

However, after analyzing the psychology of users and better improving the practical function of children's shoes, putting them into the terminal market will have a high market competitiveness and easily capture the hearts of consumers. And because manufacturers have produced corresponding children's shoes according to their requirements, good consumers will also show great loyalty to the brand in the days to come.

Professor Cong analyzed the users.

Children's shoes from the beginning of low-grade products without personality, to the current mass products, and now to a specific demand for specific functions of mass production, is the brand of knowing the time to customize products for users to meet the special needs of the service concept performance, such as Bbg international brand children's shoes stand for 35 years, still can't fall down, and can continue to flourish, showing a continuous booming trend, because when the price is not the focus of competition, when the style is no longer a unique symbol, when everything seems to be copied, only the spirit of service is unique.

Therefore, the flexible marketing based on culture has become the mainstream of current marketing, and the international brand has obtained a huge brand premium with the resonance of its cultural style and consumer groups.