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Seven Wolves: Leading The Pformation Of Garment Industry

2011/10/28 9:49:00 34

Seven Wolves Clothing Industry Pformation

In the strategic adjustment of "wholesale" to "retail",

Seven wolves

In the third quarter, market performance surged forward.

The report shows that in the first three quarters of 2011, the company's operating income and net profit attributable to shareholders of listed companies increased by 33.08% and 59.82% respectively.


In the third quarter, the company's operating income and net profit increased by 49.90% and 100.11% respectively.

The company achieved earnings of 1.02 yuan per share in the first three quarters.

Seven wolves predict that the net profit attributable to shareholders of Listed Companies in 2011 will grow by 30%-50% over the same period last year.


The performance of the "seven wolves" exceeded the expectations of many industry organizations, indicating that its retail strategy has gone smoothly.

A senior garment industry personage said that in recent years, seven wolves carried out quite a lot of pformation reform, mainly manifested in the channel sink, vigorously implement flat management, improve the logistics system, improve the arrival rate of goods, comprehensively promote the terminal to replace the eighth generation shop image, take the terminal sales competition, etc., the implementation of the specific measures, enhance the operation efficiency and cost reasonable control, so the substantial improvement of the performance is a little unexpected, but also reasonable.


Reporters learned that, in order to expand the market and realize the strategic intention of the company's pformation to retail, seven wolves have been seeking breakthroughs at the terminal. For this reason, it also held a nationwide marketing competition during the national day.


In addition, yes.

terminal

The promotion of image is also an important reason for its substantial improvement this year.

It is reported that in 2011, the seven wolves put forward a thousand shops rectification plan to pform the terminal image, which promoted the sale of the brand, and promoted the brand image of the seven wolves and promoted the purchase experience of consumers.


"From the recent performance report released by the listed companies in the clothing industry, the industry of [8.99 2.86% shares, which is headed by the seven wolves, is changing rapidly to adapt to the coming of the new consumption era."


The industry said, however, in the future, with the continuous promotion of franchise channel integration, the proportion of direct operation will gradually increase.

brand

The impact of the overall landing, seven wolves will be running quickly on the road of pformation, or will greatly open up the distance from competitors.

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