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2011 Garment Enterprises Queuing Up

2011/4/14 11:19:00 35

Clothing Enterprises 2011 Zhou Chengjian

In March 11th, Semir Apparel successfully landed on the A share market, becoming the first Chinese breakage of the first day of the apparel sector. and Powerful fighter Men's clothing has been transformed by shareholding system, and it is planned to choose the right time to list in three years. In 2011, garment enterprises appeared to be in the "blowout period".


Zhou Chengjian, the chairman of the US bond clothing company, has been listed in the 307 place of the latest Forbes global rich list. The temptation of listing has encouraged a large number of companies to go forward. At present, nearly 100 textile and garment enterprises are waiting outside the capital market, though many of them are repeatedly sprinted back. More enterprises, which are small in scale and unable to achieve listing in the short term, have formed the idea of joint reorganization.


According to reporter's understanding, at present, a batch of service enterprises that are developing vigorously are actively planning to go public. Limited by Share Ltd is one of them, and now the company has entered the stage of practice. According to the plan of chairman Wu Jianmin, the company will be listed in the domestic small and medium board market in the future. "After the listing of the company, he will be compatible with the transformation of men's and women's clothing, multi brand, multi market, rather than a single women's clothing brand."


In recent years, listed textile companies have made good financial reports: Pathfinder Total assets increased by 225%, operating income increased by 39%, net profit increased by 69%, American Apparel's total assets increased by 146%, business income increased by 42%, and net profit increased by 61%.


In front of them are seven wolves, wedding birds and other enterprises. The seven wolves landed on Shenzhen's small and medium-sized board in August 2004. Some experts stressed that every clothing company emphasized and had a very clear market positioning before listing. For example, the seven draft wolf's "prospectus" positioning itself is men's casual wear; PEAK emphasized its top position in domestic sports shoes and basketball shoes; the selling point of 361 degrees is that it considers itself one of the fastest growing sportswear in China.


From the point of listing, there are mainly three choices of domestic clothing enterprises, namely, the domestic A share market, the Chinese Hongkong market and the American NASDAQ (Mcglaughlin landed on the stock market in October 2009). However, this is not to exclude the possibility that clothing companies will be listed in other overseas markets in the future.


Although the listing has many advantages, at the same time, the various kinds of adaptation and labor pains brought by the listing are obvious. In China, more than 90% of garment enterprises are private enterprises, most of which are based on family management, which is not compatible with the rules of the stock market used in the capital market. If they want to go public, they must carry out the shareholding system reform.


Yang Dayun, President of UTA Fashion Management Group, thinks that listing is a double-edged sword, not a sole criterion for evaluating clothing enterprises. For example, for personalized brands, the significance of listing is not large. But for popular brands, especially those that need mass production and scale, the impact is enormous.

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