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Analysis Of Problems Reflected In Shoes And Clothing Network

2011/4/9 16:10:00 68

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According to relevant information, there are four major problems in online shopping. From August to December last year, the platform received more than 2000 complaints about online shopping, of which 10% involved group buying.


Consumers' complaints about online shopping involve clothing.

Shoes and Hats

More than 10 categories of online games, household appliances, digital products, health food, real estate homes and so on. The top ones are digital products, household appliances, clothing shoes and hats and so on.


Among them, complaints about product quality still occupy the first place in the complaint volume. Consumer demand for physical compensation, mental compensation and cash compensation are very common. Consumers claim compensation for 46%, and 15% of them require satisfactory explanation.


According to the statistics of complaints about the location of the operators, large scale cities such as Beijing and Guangzhou have reduced the rate of Internet complaints. However, the Zhejiang area with relatively active e-commerce operation is still the highest proportion of complaints in the country.


The survey found that there are four major problems in online shopping: firstly, the shopping website lacks explicit consumer protection guidance and consumption protection system.

Consumers generally do not understand the information representation of shopping websites, and the shopping basis in online shopping can not be saved. Shopping invoices and electronic paction vouchers are still unable to be effectively obtained.


Two, shopping websites are mixed up.

Ordinary consumers are unable to identify whether the sales platform is legitimate or not qualified, and lack the restriction of light management.

Group buying

On.


Three, logistics and payment have always been the hotspots and difficulties of e-commerce complaints.

Consumer

During the shopping process, the logistics system and payment system can not be freely chosen, and the complaints that the payments are not clear and the goods that have not been signed have been signed.


Four, the complaint of digital products has become a new hot spot.

There are still defects in the management of mobile phone network, such as telephone recharge, package service, software product download, and so on.

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