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Wu Haiyan: China Is Not Short Of Fashion Designers.

2011/3/16 9:01:00 37

Fashion Designer

Chinese clothing is being held at the second international costume (Academy) design Grand Prix in Wuhan. Designer Wu Haiyan, a vice president of The China Academy of Art and a vice president of the association, said that Chinese fashion designers are developing stronger after years of development. They have their own advantages compared with foreign designers.


Wu Haiyan, who is both a fashion designer and a professional teacher, has visited many developed countries such as Europe and Japan for many times. She said that after studying abroad and working with foreign designers, we found that designers abroad had a very simple skill, and our designers were more comprehensive and had their own advantages in the field of creative design.


She said that although there was no designer in the early stage of reform and opening up, since the 90s of last century, with the establishment of the association of designers and the spread of international and domestic events, the designers in China have gradually become stronger and have begun to emerge internationally.


Wu Haiyan said that compared with developed countries, we have a big gap in marketing and integrating resources. Now, many developed countries have put the design base in China, and have called the best talents trained by Chinese universities. However, these Chinese designers only make the design assistance work, such as selecting materials, and so on, and put the original in their own country, which set obstacles for the growth of our designers.


At present, Chinese designers are also facing great opportunities. Wu Haiyan said that a brand designer should cultivate his own research habits in broad market and target market, and form identity, sensitivity and applicability to the popular phenomenon. Design We must have the professional ability to sort, categorize, analyze, research and think about international and domestic market information. Some cities in China, such as Hangzhou, are creating a good environment to attract designers to start their own businesses.

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