Small Details Have Great Impact On &Nbsp; &Nbsp; Clothing Fitting Room Layout Needs Attention.

The development of clothing stores in various cities can be thriving. The famous brand stores, shopping malls, outlets, discount stores, etc., from functional areas to decoration styles, can be described as brilliant, which makes people enjoy or petty or high-end mood in clothing stores. Most of our clothing store operators emphasize the store style and atmosphere in planning and operation. Small details It seems all. Clothing store Did not notice, that is: the worst. Fitting room service 。

At present, some of the clothing stores on the market are decorated very luxuriously, even planning for leisure areas and waiting areas, but they just ignore the most important link before a spanaction, and attach importance to the layout and service of fitting rooms.

Generally, a small store is directly surrounded by a small area, which allows customers to try it out. The customers turn around in a very awkward way. The formal clothing stores have separate fitting rooms (poor space), but almost without exception, the service in the fitting room is rather low. Some of them are hanging clothes hooks inside. The shoes that are temporarily replaced are not divided into models, or even a pair of deformed leather shoes or cloth dragged by countless people, some of which also send out a strong smell.

The floor in the fitting room is also dirty and messy, so that people dare not rest on their bare feet. Customers who want to focus on health certainly do not want to wear shoes in the fitting room, but unfortunately, only such conditions can be accepted. Most customers can only choose to accept them. A good customer can only step on their shoes, change their legs first, and then exchange them for another side. We can imagine how little this link will have on the customers' psychology. Do not belittle this small change. Business owners have carefully learned how many customers may have given up buying because of the emotional changes in the fitting.

Don't belittle the dressing room, it can completely control the customer's psychological change. A customer's mouth doesn't mean he doesn't want to.

So, no doubt, no doubt that the clothing store should pay more attention to the improvement and service of the fitting area. For example, we will increase the fitting area. (don't worry about occupying the exhibition area, if the customer is in a good mood, the sales volume can not be ignored), set up a specialized platform dressing office, let the customer smooth their clothes, set up seats or stools, put several pairs of slippers in the fitting room according to different seasons (keep them clean), or directly lay a carpet in the area to facilitate customers to settle down, so that they can feel the satisfaction of their customers (especially the male customers who buy pants). This will enable customers to feel the ease of changing clothes directly, and not to cause the dryness and fire to rise and affect the spanaction.

Secondly, it is better to match the shoes according to the clothing characteristics of the clothing store. For example, if you wear casual clothes, you can put some pairs of sneakers in the fitting area, and put some leather shoes or related shoes in the fitting area (optional general numbers), so that the customers can appreciate the matching effect of the shoes and shoes after changing. So, the customers will have obvious sense of sense to their clothes, so they will not imagine the effect of the replacement type shoes, because many customers, especially the female customers, are a lot of them because they can not imagine the effect of the shoes that match with the shoes. This may seem a little more complicated, but it can greatly contribute to customer turnover.

Don't worry that the improvement of the fitting area will affect the area of the exhibition area. This will definitely cause customers' strong satisfaction with the storefront. Rest assured that the image of our store service is directly proportional to the sales volume.

In this simple talk about this small topic, shop management has a lot of articles to do, but our managers have not thought of it.

The core lifeline of a store's operation is service. Service is not only a matter of oral expression, nor is it a superficial representation. It should be dedicated to providing excellent service to customers. A small detail can control the direct sales of stores.