Review The "Hawthorn Tree Age" Of Fabrics
At present, the movie "Hawthorn love" is being regarded as "the purest love film" by the young people. The hero wears a nostalgic costume, which really makes the fabric design circles think about it.
Can this nostalgia predict the next season?
Clothing fabric
The prevalence?
In fact, the coming season of autumn and winter clothing sales is confirming this.
Nostalgia
It is an eternal classic.
The Chinese fabric design industry has been moving along the path of innovation - precipitation - the path of re creation, and the precipitation link in the middle is actually the process of nostalgia, looking back at the past, absorbing nutrition and refining essence.
Reminiscence is to think about the future, and to better integrate the achievements with the inspiration factor.
The clothing and costumes that are popular in autumn and winter in 2010, whether in Chinese or Korean, are still popular in the younger generation.
Since 2010, Mulberry has launched an outstanding retro single postage bag. A retro wind has been blowing from the New York spring and summer fashion week to the rest of the world. At the same time, the postage bag, together with the sea jacket, high waist skirt, and back power sneakers, has returned to the great arena of the street, becoming the various colors in the film of the ZA Zhi street.
This shows that the "Hawthorn Tree Age" can still resonate among modern consumers.
Fabric resurgence is not simply retro.
Many people on fabrics
Moisture regain
Sneer at it and think it is an ancient history, a rigid reproduction, a lack of vitality and a stagnation.
In fact, many influential design innovations in the fabric sector are not mere historical reconstructions, nor are they mechanistic imitation of the past, nor are they holding back.
The fabric leader brand, Shandong Lu Tai, has won numerous awards in product development. Liu Zibin, general manager of the company, often mentions a view: "Lu Tai fabric is based on the basis of the full research of traditional fabrics, rather than imagining without foundation, without foundation innovation."
The three new cotton yarn dyed fabrics, bem-co yarn dyed non iron fabrics, three silk double burn dyed fabrics and other new products have also developed their own unique weapons.
Cultural implication is easy to resonate.
"The love of the Hawthorn Tree" has a strong resonance, in addition to the pure and pure love story, the characters inside are also outstanding, all belong to the simple fashion of that age, the girl's elegant floral shirt, the men's military pants and the pure color shirt.
Boys' favorite costumes, self trimmed and well tailored shirts are very nice with jeans or casual pants.
This is the true portrayal of clothing in that era, and also the fixation and symbol of fabric memory.
This symbolic meaning has actually been derived into a culture, a pure and simple culture. In the simple communication between people, the fabric becomes a medium, and some memory is passed by symbolic objects.
Design reflux is not only a fashion trend, but also a deep-rooted culture of human civilization. Because of this, fashion begins to advocate nature and comfort.
In fact, the fabric design wants to return to the hawthorn tree age, do not have to completely give "quiet autumn", holding several strong little bullet in the hand, from time to time hit a piece, enough to regain.
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