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Genuine Shoes City DIY System Won The Highest Award Of National Leather And Footwear Industry

2010/6/2 14:20:00 44

Genuine Shoes City DIY System National Leather And Footwear Industry Highest Award

In June 1, 2010, the award ceremony of the third "leather and footwear science and Technology Award" was held in Guangzhou on June 1, 2010, approved by the Ministry of science and technology and the National Science Award Office.

As the only award approved by the state in leather and shoemaking industry, the professional content of the project covers the categories of "technology and new product development", "technology application and promotion", and "social welfare and management" in the fields of research, design, production, resources and environmental protection. The award has promoted the scientific and technological progress of leather and footwear industry, and has been widely praised by the industry.



Spot Award: genuine shoe city CEO Shi Qiang (left two) Award


A total of 8 scientific and technological projects were awarded the "2009 annual leather and footwear technology award".

CCTV exclusive award of genuine shoes city, its own copyright "DIY interactive experience system" in the selection won the three prize, once again witnessed the authentic shoe city DIY interactive experience marketing system has strong strength in technological innovation, reflecting the genuine shoes city and brand manufacturers to build online authentic shoes interactive marketing platform.


  

 

The awarding guests and the winners of "Duan Zhen leather and footwear technology award"


It is understood that the biggest interactive function of genuine shoe city is "DIY interactive experience marketing". Its theoretical foundation is based on the concept that "the future brand belongs to the consumer". Brand manufacturers can use the background data to analyze and analyze the potential demand of consumers, and serve as reference data for product development and marketing.

The "DIY interactive experience marketing" system has been successfully applied to the four activities of "the first del Hui cup DIY creative design competition", "PEAK Cup 2009 online DIY creative design competition", "Disney cup DIY creative design competition" and "ABC brand creative design activities", putting consumers and products, brands and designers on the stage of equal dialogue.


CEO Shi Qiang, a genuine shoe city, said that as the leading brand shoe mall in China, the authentic shoe city will shoulder the pioneering and innovative network marketing market for traditional enterprises. It will provide users with personalized customization, user value mining and network marketing services based on e-commerce. It will continue to innovate and move forward on the road of promoting online sales channels, developing online shopping market and enhancing brand value added.

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