Chinese Brand Red Dragonfly Enters The World's Top Shoe Exhibition

2009, Italy

14 years ago,

Red Dragonfly also pioneered the "China shoes culture network", the first national shoe culture research center in China, held the first China Shoes Culture Symposium, and the academic achievements were included in the history of Chinese folk culture research. The first Chinese shoe culture tour group was set up, the first Chinese shoe culture exhibition hall was established, and the first Chinese shoe culture dictionary was published. The first set of shoe culture culture stamps in China was issued, and the national investment Museum of Chinese shoes culture, with a total area of 1500 square meters, was invested for about 10000000 yuan.

Qian Jinbo, chairman of the red dragonfly, said: "all this is to dig deep into the 5000 year old shoe culture in China, introduce it into product design, enhance the added value of good brand culture, and mold the Red Dragonfly into a high-end, unique brand of Chinese culture.

From 2006 onwards, the Red Dragonfly "three years of grinding a sword", on the high platform to fully implement the internationalization strategy and technological innovation.

In order to integrate with the world's top footwear industry, red dragonfly is committed to learning the experience of shoemaking in European fashion brands. In depth cooperation with the first Spanish footwear brand Florencia Marco S.L., Italy's top footwear fashion designer and international famous shoe technology R & D institute Belgian Ace Kang (RSscan), the Chinese shoes design concept, fashion information, product style, technology level and talent team synchronize with the world's leading edge and industry's highest level, and truly realize "European design and made in China".

Everything comes to him who waits.

Editor in chief: Xu Qiyun