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Children'S Day To Blow "Luxury Wind" &Nbsp; Cake Skirt 3090 Yuan.

2011/6/1 10:37:00 61

Luxury Slippers And Cake Skirts

Today is the annual children's day.


Reporters interviewed in recent days found that our city

business

The "61" cards have been made full of money, while parents have chosen to give children gifts as a matter of fact. At the same time, they are also sighing with emotion: how can children's day become a "child robbery" for parents?


Consumer case


The 5 year old girl sees "Chanel".


Ms. Lee, who lives in a forest district in Tongzi, has always been very generous, but recently she was very entangled by her daughter's request.

Xiao Rui is only 5 years old, but the cute bag has been unable to enter her "magic eye". She said, "I am a big doll now, so I want to buy an adult bag."

Then she added: "the smaller version."


Repeated inquiries, Ms. Lee learned that she once took a small walk around.

Wanda Plaza

Passing through the "Ochirly" brand store, Xiao Rui quietly looks at a fashionable female bag and plans to send her parents as a gift for children's day.

"This brand will imitate the popular adult luxury goods for children, although she has no concept of the brand, but I can see at the first glance that it is Chanel classic."


The price of this bag is 580 yuan, and finally the small Rui is compensated.


Reporter visits


Business in the mall is hot.

61

"Luxury"


"61 joy and happiness", "children's Day is full 300 to 100."

The reporter visited and found that the children's supplies in all the big stores in our city quietly took the "luxury line".

In the children's area on the five floor of Ito's Chun Xi store, the merchants packed the clothes beautifully, stacked them in three layers, and attached labels like "to my dear little prince".

The reporter saw a woman looking at it and looking at it, hesitating to leave. But after half an hour, she turned back and came back.

Asked why, the lady said, "I think it's too expensive for a doll to buy 1000 yuan clothes, but I can't help it. I think the son must be very handsome."


Renhe Spring East people's shop opened a special area for children's wear on the four floor, but last Sunday, the popularity was not as good as that of the 5 floor brand shop.

The 5 story Boss brand boy suit in a prominent position, a vest 580 yuan, a denim shorts 780 yuan, a pair of cool slippers 880 yuan, plus the total price is more than 2000 yuan! Next to a red Polo price is 490 yuan, the clerk said, because of the two day business is particularly good, only the last two.


Clerk tells


Sandra Ng is so expensive that someone buys more than 10 pieces at a time.


Reporters learned that luxury children's stores have been hiding in Chengdu Meimei Cheng for three years.

This shop, called "Lessin Junior", is located in the 4 floor of Tianyi shop, and operates children's clothing including luxury brands such as D&G and Daks.

"Sandra Ng, a famous film star in Hongkong, has also been around, but she left the sentence that" everything is so dear to children "and left.

Asked about the sales volume over the years, Li Jia, the shopkeeper, said he could not disclose, "of course, the situation is better every year."

The most expensive children's wear in the shop is priced over 7000 yuan, because in the summer, the most expensive children's clothing is the cake dress made of mulberry silk and the price is 3090 yuan. "From 2 to 10 years old, we have only got more than 10 pieces, but they are sold out."


Yesterday afternoon, close to 4, a 50 year old woman up and down into the shop, chose D&G, the size of 1 meters 3 men's children's clothing. When the clerk was busy packing, she bought two skirts again, so that she spent more than 5000 yuan in one breath.

"Actually, it's nothing. Somebody bought more than 10 pieces this morning."


Expert analysis


Compensation for children's concern is not high enough to consume.


Hu Guangwei, an expert in the Provincial Academy of Social Sciences, said that the rich should enjoy high-end consumption and should be understandable from the perspective of demand.

But it should be noted that the temptation of commodities, the pervasive advertising hypnosis, and parental inadvertently instilling, have mercilessly affected innocent children.

Because they are busy at work and do not have time to play with their children, many parents feel guilty. Therefore, parents compensate for their children's concerns by buying "big gifts" and "high consumption".

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